Anglers have been aware of the importance of shad in the diet of gamefish such as bass and stripers for years. But for a long ...

One of freshwater fishing's most legendary success stories dates way back to the late 1960s, when a middle-aged luremaker named Bill Lewis was struggling to make a living off of his wares. A military ...

Top-shelf finishes in a shad profile make this one hard for bass and other game fish to pass up. This tried-and-true performer still owns the lipless market without a painful pinch at the cash ...

Bill Lewis Lures hosted its first Rat-L-Trap big bass tournament on Sam Rayburn on March 5. While Southeast Texas anglers are familiar with big bass tournaments, this one had a little twist to it. "We ...

1. In Lakeland, on Lake Parker they’re catching bass on the hydrilla on Rat-L-traps and chatter bait. Specks are being caught in 8 feet using grass shrimp. At Saddle Creek, bass are being caught on ...