If you want your brand’s reputation to grow, you need to catch the attention of AI. Earned media, once again, should have a ...

In today’s competitive landscape, color repeatability, quality, and accuracy are essential for preserving brand reputation and fostering customer trust. As businesses navigate a saturated ...

Not long ago, your brand’s reputation was shaped by what you communicated and what customers said about you in public forums. Now, it’s also shaped by what AI says about those customers—and about you.

How consumers discover and engage with brands is fundamentally changing. With millions now turning to AI search platforms for instant answers and recommendations, your brand’s visibility and ...

With natural disasters causing more property damage than ever, insurance companies stand at greater risk of negative news stories than other sectors of the economy. For example, one major insurance ...

Lexus is again No. 1 when it comes to brand reputation, according to the latest study by customer review and reputation management platform Widewail. Toyota’s luxury brand topped the rankings for the ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. In today’s competitive market, companies are constantly ...

Opinions expressed by Entrepreneur contributors are their own. Most entrepreneurs and business owners understand they need a comprehensive communications strategy to reach their target customers.

The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers! The rankings were ...

The Korean Business Research Institute has revealed this month’s brand reputation rankings for all idol groups! The rankings ...

Actor Lee Chae-min, who starred in *Bon Appetit, Your Majesty*, ranked first in the October actor brand reputation rankings. According to the Korea Corporate Reputation Research Institute, Lee ...