The Penguin update changed anchor text optimization forever. With the significant effort Google has put into identifying anchor text manipulation, it’s fair to say that it’s still a significant ...

Over the past five years, the best practices of anchor text optimization have considerably evolved. It is time to learn how anchor text best practices can allow you to get the most out of links in ...

Anchor text optimization is vital for successful SEO campaigns. Whether for backlinks or internal links, your anchor text must be chosen wisely for your site's link profile to stay on the good side of ...

Anchor text is useful for providing context to users, but is it a Google ranking factor? Read about it here. Because it’s a way to signal to search engines about what type of page your link is ...

SEOJet announces new features allowing users to conduct in-depth competitor analysis, match anchor text profiles of top-ranking pages, and utilize their proprietary JetRank scoring system. St.

I am a bit surprised I am writing this but yes, anchor text is a signal Google uses for ranking purposes. Yes, Google can ignore spammy links that try to manipulate rankings but normal anchor text ...

A Search Engine Watch Forums thread asks whether it's useful (or detrimental) to vary your anchor text. Should anchor text be differentiated? The answer is yes. As AussieWebmaster says, "always vary ...