Agency looks to understand the extent of identifying information available to its masked agents It's not enough to have its ...

U.S. Immigration and Customs Enforcement (ICE) wants information from industry on commercial off-the-shelf big data and advertising technology (ad tech) tools to support ICE investigations.

Wall Street remains wary of the black box behind AppLovin's AI, but early data suggest its e-commerce pivot is already eating ...

The agency is "gathering information to better understand how the industry's commercial Big Data and Ad Tech providers can directly support investigations activities." ...

(ICE) is surveying the commercial advertising technology market for tools capable of supplying location data and large scale ...

Programmatic advertising requires serious real-time computing power. And that bandwidth consumption is only growing as AI takes on a bigger role in deal curation and, eventually, full campaign ...

What type of leadership and attitude do we need to innovate in digital advertising and ad tech? We work in a highly polarized industry where our methods of tackling fraud and providing transparency ...

Dariia Kutsopal, COO of Aceex, looks at the biggest current challenges for ad tech companies, from privacy regulations to ...

In the fast-evolving landscape of digital advertising, AppLovin (APP) is quietly carving out a formidable presence that may soon rival Amazon's (AMZN) advertising business. Originally recognized as a ...

US Immigration and Customs Enforcement is asking companies to provide information about “commercial Big Data and Ad Tech” products that would “directly support investigations activities,” according to ...

Shirley Marschall is back, and in this week's column she's looking at the role of agentic ad tech, AI and the need to look beyond the hype... When AI is a bubble, and talking about AI being a bubble ...